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Discover Your Positive Disruptor Profile
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From Shock to Strategic Advantage:
Convert Disruption Into Opportunity
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Building Organizational Agility
Strategies to Drive Innovation and Growth
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The FranklinCovey Impact Conference
Reclaim What Leadership Was Meant to Be
Disruption isn’t the threat—resistance to it is.
In today’s volatile marketplace, disruption is no longer an occasional event; it’s a constant reality. Market shifts, emerging technologies such as generative AI, and organizational shake-ups happen overnight, yet it’s great leadership that turns this type of uncertainty into clarity, making effective, high-stakes decisions under pressure.
Disrupt Everything: Innovate for Impact equips leaders to navigate the toughest challenges and thrive because of it. Using a simple, four-step Disruptive Loop (Discern, Behave, Achieve, Refine), leaders will spark innovation and make smarter, faster decisions that drive results—even when the rules change overnight.
Only 10% of business leaders say their organizations pivot quickly and effectively.
The Disruptive Loop
The Disruptive Loop is a simple four-step cycle leaders can run on any disruption to create forward momentum.
- Discern: See disruption clearly by challenging assumptions and spotting both risks and opportunities.
- Behave: Lead yourself and others through disruption by drawing on visible and hidden strengths.
- Achieve: Turn ideas into action through quick, low-risk experiments that promote agility and rapid adaption.
- Refine: Capture lessons, celebrate progress, and prepare for the next disruption.
Included in the All Access Pass®
Disrupt Everything: Innovate for Impact is one of the many transformative learning experiences within the FranklinCovey All Access Pass.
Renowned for its impact on top-performing organizations worldwide, the All Access Pass helps organizations achieve the greatest return on their learning and development investments with flexible access to FranklinCovey’s content, tools, and technology.
Create disruption-ready leaders. Maximize your impact.
Turn disruption into your greatest strategic advantage. Connect with an expert to learn more about bringing Disrupt Everything: Innovate for Impact to your organization.

